Rapbooster offers powerful marketing automation that helps you send personalized, trigger-based emails without being online. You can automate messages based on customer actions—like sign-ups or purchases—so you stay connected at the right time while focusing on other important tasks.

You can’t edit sent Rapbooster campaigns, but if it’s unsent or paused, you can update triggers, schedule, segments, and post-send actions—then click “Resume” to apply the changes.

To set up marketing automation, first connect your store to Rapbooster so you can use customer data for personalized emails. The Free plan supports only one automation, while the Standard and Premium plans let you build full customer-journey workflows. After connecting your store, go to the Automations section, click “Create,” and choose “Classic Automation.”

Automated marketing uses technology to send emails automatically based on customer actions—like cart abandonment or purchases—so you don’t have to write them manually. This keeps shoppers engaged at every stage of their journey and helps build loyalty, with 80% of consumers more likely to buy from brands that offer personalized experiences.

Marketing automation is a set of automated messages that are triggered by customer actions, like sign-ups or purchases. Email automation is a set of automated messages that are triggered by time, like a daily newsletter or a weekly email campaign.